Let us Go Brandon retailer chain to extend in New England: ‘Business is really, extremely good’

Let us Go Brandon retailer chain to extend in New England: ‘Business is really, extremely good’

Company is booming for a Let us Go Brandon keep chain selling anti-President Biden merchandise across New England.

Owner Keith Lambert instructed FOX Enterprise he plans to grow his organization into Salisbury and Cape Cod, Massachusetts – rising his areas from 8 to 10 to preserve up with the need in the course of the Biden presidency.


“A shopper came into a person of our places [Tuesday] and purchased a Let’s Go Brandon sticker and went out to his auto and caught it over his Biden sticker,” Lambert reported. “And that was it, he was just like, ‘I’m finished with this guy.’”

“People have buyer’s remorse,” he included. “Enterprise is really, pretty good appropriate now.”

Let's Go Brandon

Products is proven at a Let’s Go Brandon shop owned by Keith Lambert. (Keith Lambert)

The phrase, “Let’s go, Brandon,” took the internet by storm in early Oct just after an NBC reporter at a NASCAR Xfinity Sequence race improperly reported that followers in the stands have been chanting “Let’s Go Brandon” next a victory by driver Brandon Brown, when they were definitely shouting, “F— Joe Biden!” The phrase has since come to be a wildly well known anti-Biden rallying cry, breaking out at concert events, sporting events and even church buildings.

Lambert’s merchants at the time had been named New England for Trump, but he decided to funds in on the craze and by early November he experienced rebranded a single of them as a Let us Go Brandon shop in Hanson, Massachusetts. It was so successful that he opened a new Let’s Go Brandon location in North Attleboro, also in Massachusetts, and rebranded the relaxation of his outlets as Let us Go Brandon as well. 


Lambert has other places in Bellingham, East Bridgewater, Easton, Somerset, and Warwick, Rhode Island, and a pop-up retailer that opens when the climate permits.

He also has an on the web retail store, termed New England for Trump, that sells a large assortment of Let’s Go Brandon equipment, together with shirts, hats, masks, and ornaments.

“New England for Trump is your just one-stop store for all points Trump and Patriotic,” the web page states. “The phrase is out and the silent majority have spoken!”

KANSAS CITY, KANSAS - OCTOBER 23: Brandon Brown, driver of the #68 TradeTheChain.com Chevrolet, waves to fans during pre-race ceremonies prior to the NASCAR Xfinity Series Kansas Lottery 300 at Kansas Speedway on October 23, 2021 in Kansas City, Kansas. (Photo by Sean Gardner/Getty Images)

Brandon Brown, driver of the #68 TradeTheChain.com Chevrolet, waves to fans through pre-race ceremonies prior to the NASCAR Xfinity Sequence Kansas Lottery 300 at Kansas Speedway on Oct. 23, 2021 in Kansas Town, Kansas.  (Sean Gardner/Getty Images)

Lambert mentioned the neighborhood reception of his stores has been largely constructive but not absolutely without controversy. He said some critics have lashed out with unfavorable online evaluations and that each when in a even though they’ll get an e-mail or mobile phone contact “with the stupid stuff that they say.”

Most lately, he stated he gained a letter in the mail wishing death on him and his spouse and children. 

“For the most component, it has not been lousy,” he explained. “I don’t choose them severely.”

Lambert’s issue with Biden seems to stem from his handling of Afghanistan and the border disaster.

“His final decision-creating is not superior,” he instructed Fox. “I do not feel he’s undertaking the task that he really should be performing, and I’m not content with it, just like a great deal of other people are not joyful with it.”

And he’s not anxious about “Let’s go, Brandon” getting rid of steam once Biden leaves business, mainly because “there is normally heading to be one thing that upsets the remaining.”

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“They usually get so upset, so there’s constantly likely to be a slogan, a phrase, and the Trump manufacturer is not going wherever,” he claimed. “People today even now get loads of Trump items, and particularly if he runs once more, I’m guaranteed we’ll be capable to continue to be open up and retain going with that things.”

As for 2024, Lambert explained he hopes Trump runs yet again.

“I hope so, just like I’m confident a great deal of other people today do,” he reported.